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The 6 Twitter Types

1. The Newbie. “What am I doing?” The Newbie signed up for Twitter less than three months ago & thinks it’s all about lifestreaming.

2. The Brand. “What can I get away with?” The Brand balances the tension between using Twitter as a marketing tool & socially engaging people so as not to appear to be using Twitter as a marketing tool.

3. The Smore. “What’s in it for me?” The Smore (social media whore) sees Twitter primarily as a self-promotion tool to get something from people although a transparent Smore (“Bubbles”) is often a delightful person.

4. The Bitch. “What can I complain about?” Despite deriving this name from female dogs, this is usually an angry man who envies people who generate content.

5. The Maven. “What’s interesting in my niche?” The Maven is an expert in a field such as recruiting, marketing, or web design.

6. The Mensch. “How can I help?” They lurk in the background until people need help & then they either know, or know how to find, the answer.


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